Multi-million dollar advertising budgets do buy your brand some awesome product placements like this one on 30Rock for Cisco TelePresence. Alec Baldwin’s character ends up with bed bugs and is isolated from the rest of the management team who telepresence him in on a 65-inch personal unit. Funny. Alec goes over the top describing the wonderful advantages and features of the Cisco TelePresence product. It only works because it is so over-stated and over-acted protecting the show’s integrity by making it funny. Check it out for yourself. Brian Williams has a cameo appearance too…
Here’s the write up from Brandchannel.com.
Here’s a shout out to Maggie, story producer on The Exterminators who brought this to my attention.
